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Mark O'Mahoney

Mark O'Mahoney

Company

Northerner Scandinavia Inc.

Job Title

PR Manager UK

Expertise

Policy
Communications
Public Affairs

About

Mark is our PR Manager for the UK market. His role is tell the story of Northerner's mission to enable the transition to a smoke-free future. He has over fifteen years experience in policy, communications and public affairs. He has previously worked with international organisations, NGOs, communications agencies and advocacy bodies across Europe.

Mark has extensive experience working with companies seeking to solve global challenges within complex and rapidly changing policy environments.

Mark has third-level degrees in History & Politics, International Political Theory, and International Developement.

Articles by author

Make France Smoke Again? Pouches Banned Starting Spring 2026

Make France Smoke Again? Pouches Banned Starting Spring 2026

Possessing and selling nicotine pouches will soon be a crime in France.

UK Nicotine Pouch Usage - Haypp UK

Where Are Nicotine Pouches Most Popular?

The UK nicotine pouch market has doubled in the past year. Why are people turning to pouches, and which regions use them the most?

U.S. Health Secretary Warns Against Chinese Vapes

U.S. Health Secretary RFK Jr. Warns Against Chinese Vapes

U.S. Secretary of Health RFK warns of dangers of Chinese vapes, says nicotine pouches are “the safest way to consume nicotine”.

EU proposal nicotine pouches vapes euros

Confirmed: EU to Tax Nicotine Pouches and Vapes in Budget Grab

The European Commission has made public its proposals to create new taxes on nicotine products in a bid to fund its long-term budget needs. The Northerner have reported on the leaks and early versions of their plan, but now the official figures have been made public.

Sweden vs EU snus tax hike

Sweden Will “Continue to Fight for Swedish Snus” in EU Tax Row

Sweden’s Finance Minister, Elisabeth Svantesson, has described the EU’s latest idea to use higher tobacco taxes to fund the bloc’s next long-term budget as “completely unacceptable.”

Northerner Goes For the Bullseye with Major Darts Sponsorship

Northerner Goes for The Bullseye with Major Darts Sponsorship

Northerner is delighted to announce that it will be sponsoring four top darts professionals as they strive to compete in a series of major tournaments between now and 2026.

EU Plans Massive Tax Hikes on Nicotine Pouches

EU Plans Massive Tax Hikes on Nicotine Pouches

A leaked document reveals how the EU Commission is planning massive tax hikes on nicotine pouches, vapes, and heat-not-burn products. The proposal is set to be officially announced to the European Council on July 19.

france nicotine ban travel warnings

France Proposes Nicotine Pouch Ban: UK Users Warned

UK nicotine pouch users are being urged to keep an eye on a new law proposed by the French government that could ban the use of nicotine pouches in France.

Innovation Supports Harm Reduction

Innovation Supports Harm Reduction

Professor Neal Benowitz, a leading medical expert from the University of California, San Francisco, told the audience at the recent E-Cigarette Summit in Washington, D.C that oral nicotine pouches are chemically similar to medicinal nicotine products like gums and lozenges.

Life Savings Calculator

Life Savings Calculator

It is well known that cigarettes are bad for your health, but new research from University College London has shown by just how much they will shorten your life.

New Global Report: The Cost of Smoking

New Global Report: The Cost of Smoking

The Global State of Tobacco Harm Reduction 2024 report highlights smoking as a major global health issue, responsible for over 8.9 million deaths each year — especially in low- and middle-income countries where the burden is highest.

Tobacco and Vapes Bill against Illicit Sales

Tobacco and Vapes Bill against Illicit Sales

The new Tobacco and Vapes Bill, introduced in the UK parliament, includes measures to protect the legal vape industry. These include a licensing scheme for retailers selling tobacco, vape and nicotine products, and on-the-spot fines for those who break the law.

Politicians push back on Commission’s vaping ban proposals

Politicians Oppose Vape Ban Plans

A proposal from the EU Commission to restrict vaping in the same places as smoking is facing political opposition. Several Member State leaders and MEPs have voiced concerns, arguing the move could confuse consumers and undermine efforts to move away from traditional smoking.

The Nicotine Pouch Report 2024 - Northerner

The UK Nicotine Pouch Report

The Nicotine Pouch Report 2024, by Haypp, Northerner and Vape Globe, explores nicotine pouch use in the UK. It reveals insights on consumption habits, purchasing behaviour, public attitudes, and how users may respond to potential changes in the law.

record-responses-eu-call-for-evidence

A record public response to the EU’s “Call for Evidence”

Last month Northerner reported that the European Commission had opened an evaluation of the legislative framework for tobacco control. The consultation closed on the 17th of June with a record number of almost 25,000 contributions from experts and consumers from all European countries.

EU Tobacco Control

EU Tobacco Control: Our Submission Summary

Risk reduction through alternative nicotine products was the primary focus of our submission when the European Commission held a Call for Evidence on the legal framework for tobacco control. The Call for Evidence initiative lays the foundations for the EU's future work on tobacco control.

The EU calls for evidence: express your opinions!

The EU calls for evidence: express your opinions!

The European Commission recently launched a “Call for Evidence” aimed at evaluating current tobacco legislation, brought about by Europe’s Beating Cancer Plan. Contributions will be accepted by all parties until the 17th of June. Express your opinions today!

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