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Published 2024-06-03
Last update 2025-09-25
Best Snus Brands in the UK (2025)
Finding the right snus and nicotine pouches in the UK can be challenging. With so many brands on the market, it’s important to choose based on flavour, strength, and personal preference.
Key Points
- VELO, ZYN, and Nordic Spirit are among the bestselling brands in 2025 based on Northerner UK sales.
- Popular snus options range from low-strength pouches to high-strength choices for experienced users.
Since the sale of traditional tobacco snus is banned* in the UK and EU (except Sweden); this article weighs up the best tobacco-free snus brands in the UK based on 2025 Northerner sales data. Tobacco-free snus is the same product as nicotine pouches, sometimes referred to as ‘nicopods’ or simply ‘pouches’.
Best Snus UK
If you’re searching for the best snus available in the UK, you’ll find plenty of great choices across brands, flavours, and strengths. Below are some of Northerner UK’s bestselling nicotine pouch products, chosen based on flavour profile, customer popularity, and balanced strengths.
Top Picks for 2025
- VELO Freezing Peppermint Max 17 mg: One for experienced users, this pouch delivers intense peppermint flavour with extra strong nicotine. Customer highlight: “Strong, fresh, and long-lasting.”
- VELO Crispy Peppermint 10 mg: A crisp peppermint pouch that remains one of the most popular in the UK. Users enjoy its refreshing, cool taste and consistent nicotine release. Customer highlight: “Smooth flavour and strength.”
- Nordic Spirit Mint Normal: A smooth and refreshing mint pouch with a moderate 5.5 mg strength. The slim format fits comfortably under the lip, releasing a crisp mint flavour. Customer highlight: “Classic mint flavour and comfortable fit.”
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1
Velo Freezing Peppermint 17mg12.00 £ -
2
Velo Crispy Peppermint 10mg12.00 £ - 3
We also collected some of our customers’ reviews* of a handful of some popular products on Northerner UK:
- VELO Bright Spearmint 10mg :⭐⭐⭐⭐⭐ “As always, my go-to spearmint flavour. It's very refreshing after a meal.” - JD
- ZYN Cool Mint 11mg : ⭐⭐⭐⭐⭐ “Brilliant” - Kate O.
- Nordic Spirit Spearmint Slim Strong : ⭐⭐⭐⭐⭐ “The only flavour & brand that works for me” - Richard
- Nordic Spirit Spearmint Slim Extra Strong : ⭐⭐⭐⭐⭐ “I have recently changed to this product and it is the best product I’ve had. (I worked in Sweden for several years and I have used many different products)” - Steven H.
- ZYN Guava Spice 11 mg : ⭐⭐⭐⭐⭐ “These have a good guava flavour and the chilli gives it a bite. Guava may not be to everyone's taste but I was brought up eating them so I appreciate the flavour. At 11 mg/pouch these are about as strong as I go (I usually look for 9-12). If you like exotic fruit, give them a go.” - Q
- Nordic Spirit Sweet Mint Slim Normal : ⭐⭐⭐⭐ “Really nice mint flavour. Great for reducing usage.” - Neil R.
*As submitted via Trustpilot.
Best Snus for Beginners
If you’re new to nicotine pouches, opt for pouches with lower nicotine levels (0–6 mg). Some products include:
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1
Juice Head Blueberry Lemon 6mg25.99 £ -
2
Velo Purple Grape Mini 4mg10.00 £ -
3
Juice Head Arctic Mint 6mg25.99 £ - 4
- 5
These products offer lower nicotine strengths suitable for adult users new to pouches.
Best Strong Snus
For experienced pouch users, extra strong options (9.1–20 mg) deliver higher nicotine levels. Popular choices on Northerner include:
- Siberia All White 18 mg: one of the strongest nicotine pouches available.
- ZYN Menthol Ice Slim 13.5 mg: a sharp mix of mint, eucalyptus, and menthol.
- VELO Freezing Peppermint 17 mg: an extra intense peppermint experience.
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1
ZYN Red Berry Fizz 11mg49.80 £ -
2
RUSH PRO Icy Grape Extra Strong28.00 £ -
3
ZYN Menthol Ice 13.5mg49.80 £ - 4
-
5
RUSH PRO Berry Ice Extra Strong28.00 £
Best Snus Brands
When it comes to the best snus brands in the UK, these names consistently rank high:
ZYN: Swedish-made, offering a wide range of mint, fruit, and coffee flavours in both Mini and Slim pouch sizes.
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1
ZYN Red Berry Fizz 11mg49.80 £
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2
ZYN Menthol Ice 13.5mg49.80 £
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3
ZYN Spearmint Mini 6mg49.80 £
Nordic Spirit: known for flavour variety, from mint to fruity options like Tropical Mix and Frosty Berry.
- 1
- 2
- 3
VELO: offers a wide range of flavours and strengths. Top sellers include VELO Crispy Peppermint and VELO Freezing Peppermint.
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1
Velo Watermelon Ice 10mg12.00 £ -
2
Velo Strawberry Ice 10mg12.00 £ -
3
Velo Peach Ice 10mg12.00 £
Siberia: renowned for its high-strength pouches (16–18 mg), best suited for experienced nicotine users.
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1
Siberia Ultra Slim All White39.90 £ -
2
Siberia Mini All White39.90 £
Iceberg: solid flavour profiles with high-strength snus pouches at 13 mg per pouch.
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1
Iceberg Black Mint 20mg34.90 £ -
2
Iceberg Berries 20mg34.90 £ -
3
Iceberg Raspberry 20mg34.90 £
Closing Remarks
With so many snus brands available, finding the right one comes down to personal preference.
Whether you prefer the classic mint flavours of ZYN and VELO, the refined options of Nordic Spirit, the bold profiles of XQS, or the innovative choices from übbs, there is a wide range of options to suit different taste preferences.
We stock some of the most established tobacco-free snus brands on the markets, which makes it easy to browse bestselling snus products.
Best Snus Brands FAQs
What is the best snus to buy in the UK?
Taste is subjective but top selling brands on Northerner include VELO, ZYN, and Nordic Spirit.
What is the strongest snus in the UK?
Siberia and Iceberg are among the strongest that we offer, offering up to 20 mg of nicotine per pouch.
What are the most popular snus flavours?
Mint and fruit-forward flavours dominate, with VELO Crispy Peppermint often topping UK sales.
Is VELO or ZYN better?
It depends on personal preference. VELO offers a wider range of flavours and strengths, while ZYN is popular for its unique blends like Guava Spice and Coffee.
What is the best snus brand for beginners?
ZYN Mini (1.5–6 mg) and Nordic Spirit Normal (~5.5 mg) are good starting points.
*Under the Tobacco and Related Products Act 2016.
